Smarter Logic AI exists to empower everyday businesses with extraordinary systems. We're a UK-based agency that blends intelligent automation with real-world business experience to help service companies save time, reduce cost, and grow sustainably.
Behind every AI agent, automation flow, or integration we build is a team that understands what it's like to run a business — to juggle leads, clients, systems, and time. That’s why we’ve made it our mission to make automation accessible, powerful, and personal.
Smarter Logic AI was founded by Richard J. Perry — an entrepreneur with a background in digital technology and corporate finance. Richard spent the early part of his career inside the fast-paced world of finance, helping businesses identify inefficiencies, streamline operations, and increase profitability.
After years of navigating complex systems and legacy processes in large organisations, he saw a major opportunity: smaller businesses were being left behind by the automation revolution. Smarter Logic was born to close that gap.
By combining his experience in financial strategy, systems thinking, and technology implementation, Richard created Smarter Logic AI to empower small and mid-sized businesses with powerful, easy-to-use AI automation tools.
Small businesses deserve enterprise-grade tech
Systems should feel simple, even when they’re powerful
Great service still matters — especially in tech
Real automation should create real results
We design and implement AI-powered automation systems tailored to each client’s business. Our work spans lead generation, customer support, internal operations, and systems integration. The goal is to help you increase revenue, reduce costs, and streamline workflows—without disrupting your existing infrastructure.
No. While conversational agents are one of our tools, we go far beyond that. We build complete automation systems using a combination of AI models, no-code platforms (e.g. Zapier, Make, n8n), CRMs, and APIs to create smart, scalable workflows across your entire business.
We primarily serve service-led businesses, including:
* Healthcare and dental clinics
* Property management and real estate firms
* Professional services (legal, accounting, consulting)
* Digital and marketing agencies
* SaaS and B2B service providers
If your business handles recurring admin, lead generation, or customer service—there’s likely automation potential.
Depending on your business and systems, we typically help clients achieve:
* 25–50% reduction in manual admin time
* 20–40% increase in qualified lead conversions
* 40–70% reduction in support volume
Faster onboarding, improved operational visibility, and better team alignment
We begin with a free discovery consultation where we assess your business goals, systems, and workflows. From there, we’ll propose a custom automation plan with clear deliverables, pricing, and timeline. Once approved, we move into the build and deployment phase.
Yes. All of our automation systems include optional ongoing optimisation and support packages. These ensure your systems stay up to date, continue delivering ROI, and scale as your business grows.
Most automation systems take 2–6 weeks from discovery to deployment, depending on the scope and complexity. We’ll give you a clear project timeline before any work begins.
Yes. We specialise in working with your current tech stack. Whether you're using Google Workspace, HubSpot, Salesforce, Notion, Intercom, Xero, or bespoke software, we build integrations using APIs and automation tools that ensure seamless data flow.
Yes. We follow strict data handling protocols and only use AI platforms with strong compliance standards. In sensitive industries (e.g., healthcare or finance), we can deploy AI in a privacy-first architecture that keeps customer data secure and compliant with GDPR and other regulations.
Our systems are designed to enhance your team, not replace it. We eliminate low-value, repetitive tasks so your staff can focus on high-impact, human-facing work—like sales, strategy, or complex support.
Yes. We can train your AI agents using internal documentation, FAQs, CRM notes, SOPs, and more. They’re designed to speak in your tone of voice and give accurate, brand-aligned responses, escalating to humans when needed.
Simply drop us a message.
We’ll take it from here.